You don't need more leads. You need more matters worth taking.
The wrong ones get filtered before they reach you. The right ones get answered in seconds, and booked.
Two leaks decide who gets the good matters.
If your inbox is busy but your calendar isn't, you don't have a lead problem. You have a fit problem.
The right enquiries go cold
Most agencies fix the first one. I fix both. The second is where the money goes.
Reply inside 5 minutes and you're about 21 times more likely to qualify an enquiry than at 30 minutes.
Not thirty hours. Thirty minutes.
MIT / Lead Response Management study, published research. This is why the intake half of the system exists.
One person runs both ends.
Campaigns bring the right ones in. AI answers them in seconds. Nothing waits in between.
The front end: the right enquiries in
The screening starts in the ad, so the wrong fit never reaches your desk.
- Litigation, criminal
- Google searchSEO
- M&A, immigration
- LinkedInMeta
- Family, personal injury
- Custom mix
The back end: nothing goes cold
No receptionist is sitting by the inbox at 9pm. A system is.
- 2:14amEnquiry lands
- 10 secAnswered
- Qualified
- Consultation booked
Typical firmreplies next business day
Built for a law firm, not a shop
- No legal adviceIt says so, plainly
- Conflict triggersFlags what you cannot take
- Consent loggedEvery enquiry, recorded
- Data minimisedOnly what the matter needs
- Human takeoverAt any point in the chat
One campaign, documented.
A Western Australian family law firm charged for the first consultation instead of giving it away. The fee did the filtering.
Of the enquiries, who paid to attend
What it cost, what it returned
Before a single ongoing matter was signed. By the firm's own valuation, a seven-figure pipeline.
Also on the books AMK Lawyers Frichot Lawyers
Run by a lawyer who chose marketing.
I qualified as a lawyer, then chose marketing. So the words are written inside the rules your bar holds you to, not guessed at.
- Compliance-safe creativeWritten to the advertising rules from day one
- Plain-language strategyExplained in full before you sign anything
- Spend-to-return forecastYou see the numbers before you commit a dollar
What this is
- A specialist legal marketing partner, run by a lawyer
- A qualified-lead system that screens at every step
- Forecasts before spend
- Full funnel, including intake and follow-up
- Compliance-safe creative from day one
What it is not
- A generalist agency that treats law like any other industry
- A volume lead mill
- A “wait six to twelve months” operator
- A set-and-forget ads vendor
- A shop that learns advertising rules after a complaint
Start where you're leaking.
Two ways in, one for each leak. Both are fixed in scope, priced in writing, and explained in plain language before you sign anything.
If the wrong enquiries come in
Legal Lead Booster
The strategy piece. Built for your practice area, briefing to debrief in about a week.
- Briefing call
- Channel selection for your practice area
- Three campaign angles, written to the advertising rules
- Spend-to-return forecast, debriefed in plain language
If the right ones go cold
Intake Audit then the Legal Lead Machine
Measure the leak first, then close it. Runs on its own, without touching your ad spend.
- How fast your firm actually answers, after hours included
- Where enquiries go quiet, and what that costs
- The Machine goes live: answered in seconds, followed up, booked
Both end the same place
Campaigns and intake managed month to month, one person accountable for both endsWatch how a case gets lost.
Ask the question that's stopping you.
It answers from my notes: cost, timelines, compliance, what the AI will and won't do. Same assistant your firm would get. Test it.
The assistant is open in the corner of your screen.
Book a discovery call.
- 20 minutesNo pitch, no follow-up chase
- Your two leaks, mappedWhere your firm is losing good matters
- The strategy, in plain wordsBefore you're asked to sign anything
Prefer the phone? 1800 736 766
Pick a time
The scheduler opens in a new tab. Every slot is confidential and obligation-free.
Book a discovery callStraight answers.
Do I have to commit to anything on the call?
No. Twenty minutes, and you leave knowing where your firm is losing good matters either way. If it is not a fit, I will say so first.
What will it cost?
Pricing depends on your practice area and channels, so I confirm it on the call. The structure does not move: a fixed-fee strategy piece, management priced in writing before you start, and a forecast before you spend a dollar.
Is the AI safe for a regulated profession?
It was built for one. It never gives legal advice, and it says so. Conflict triggers, consent logged, minimal data collection, and a human can step in at any point.
How quickly does it start working?
Strategy work turns around in about a week. Campaigns produce data from the first week they run. The family law campaign on this page did its work in six weeks.
What if my problem is only the follow-up?
Then we fix only that. The intake side runs on its own, without touching your ad spend. Most firms find the gap is worth more than the extra leads.
Where do we start?
With whichever leak is costing you more. If the wrong enquiries are coming in, start with the Legal Lead Booster, the strategy piece. If good enquiries are going cold after they arrive, start with the Intake Audit, which leads into the Legal Lead Machine. The discovery call works out which one that is.
Do you work with firms outside Australia?
Yes. Australia, the United Kingdom and the United States. The advertising rules differ by jurisdiction, which is exactly why a lawyer writes the creative.
Find out where your firm is leaking matters.
or call 1800 736 766